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Say It / Work with me

An outfit speaks a thousand words,

what do you want to say?


If an outfit speaks a thousand words, what do you want to say?

Enclothed cognition is the scientific phenomenon that states that clothes have an impact on our mental processing, the way we think, feel and function.

“It has long been known that clothing affects how other people perceive us, as well as how we think about ourselves”

- Adam Galinsky

With society’s commentary on appearances being louder than ever, it is becoming easier to lose your voice. Advertising, social media, film, television, print, clothing brands all contribute to the continuous chatter on our appearances. It’s both conscious and unconscious, ever-present and ready to give its’ opinion. We have all seen the stats on body image and body confidence. We know the issues that social media presents, we know the impact of all media.

So, the question is what do you want to say? Not only to others but, what do you want to say to yourself? My passion is working with people and businesses to help them visually communicate their message.

I don’t believe in simply telling people what to wear or what their project should look like. I don’t believe that we should all look the same. I believe in people loving their individuality and having confidence in that. I believe in helping organisations communicate their messages not only beautifully but also conscientiously. I believe in helping you find what it is that you want to say, so that you can then say it.

Whether you know what you want to say or not I can help. Let’s find your voice, let’s speak, let’s find what you have to say and together

Let’s Say It!

For general enquires or other questions please click here

Package Deals

About the services

Style Consultation

During this consultation, we will explore your personal style. This service not only gives you an idea of what you like/don’t like, but also sets you up to shop smarter in the future.

Wardrobe Consultation

During this consultation I will go through every item in your wardrobe. This service helps to evaluate what you already have, and clear out what you do not need. I will show you how you can use these items in different ways and get the best out of your wardrobe.

Image Consultation

During this consultation, we will explore your entire image. From your clothes to your hair to your social media image. This service not only gives you an idea of what you like/don’t like, but also sets you up to create a stronger look and image for yourself in the future.

Creative Direction
Half-Day/Full Day
Working within your brief I will create and execute a plan to fufil your project goal. On the day of the shoot I will be there ensuring that things go to plan and run smoothly.

Personal Shopping
Half-Day/Full Day
This will be a few hours of shopping with Serena (4 hours half day and 8 hours full day). At the end you will gain timeless and staple items to help to build your wardrobe. Hours are flexible and can be arranged to fit your schedule.

Style Edit

A list of personalised items I think will suit your style and needs. Can be ordered quarterly or bi-annually.